Team: Carr Golf – Travel Division
Report to: Marketing Campaign Manager – Travel Division
The team at Carr Golf has a stellar reputation in the international golf industry. With a focus on delivering an exceptional client experience and customer service, with a network of partners from 35 years in business, Carr Golf divisions have established themselves as leaders in their respective markets.
Carr Golf’s Travel Division has crafted extraordinary journeys for discerning golfers since 1989. Today, the pioneering luxury golf tour operator takes guests to legendary courses, exclusive accommodations, iconic attractions, and hidden treasures across the globe through two brands, Carr Golf Travel and Irish Golf Tours.
The Marketing Campaign Executive will join an ambitious and passionate team that is tireless in creating the best possible golf travel experiences for clients. The role presents an ideal opportunity for a collaborative, data-driven marketing professional who thrives on delivering measurable results. The successful candidate will have a keen eye for detail and ideally bring knowledge of travel, tourism, or golf industries, with the ability to execute and optimise multi-channel marketing campaigns that drive business growth.
Principal Duties and Responsibilities
We’re looking for a creative, driven, and results-oriented Marketing Campaign Executive to join our growing team. You’ll play a key role in executing marketing campaigns, supporting the wider team to deliver impactful strategies that drive brand awareness, engage existing customers and reach new markets.
Areas of work
- Assist in planning, executing, and evaluating multi-channel marketing campaigns.
- Assist in managing CRM programme and ensuring data accuracy for targeted campaigns.
- Co-ordinate the production of marketing assets.
- Liaise with in-house team and external agencies to create engaging content for digital platforms.
- Maintain two websites, ensuring content is accurate and SEO-optimised.
- Brief external creative agencies with campaign content requirements.
- Collaborate with internal teams to ensure consistent messaging and branding.
- Provide campaign analysis with recommendations on how to improve campaign performance.
- Assist in promoting Carr Golf's signature events and international tournaments.
- Represent the brand at industry events.
Experience
- Two years’ experience in a marketing role (agency or in-house).
- Competent understanding of CRM and marketing automation tools (HubSpot or similar) is essential.
- Excellent copywriting and proofreading skills.
- Basic knowledge of SEO and content marketing best practices.
- Organised, proactive, and able to manage multiple projects simultaneously.
- A knowledge of CMS platforms is desirable (e.g. WordPress).
- A creative mindset with attention to detail.
- Analytical mindset with ability to concisely summarise data.
- A strong knowledge of golf is desirable.
- A passion for sport is essential.
Soft Skills & Competencies
- Team player: work with and support colleagues to deliver team KPIs.
- Client and customer focused individual with excellent verbal and written communication skills.
- Aptitude: Accurate with a keen eye for detail.
- Agile: Able to react to business needs.
- Problem Solving: Ability to identify, analyse and present solutions.
- Priority setting: Excellent planning and organisational skills with the ability to work at pace
- Organisation: Ability to set out own work in a structured fashion to deliver on goals.
- Flexible: Ability to adapt in a fast-paced working environment and respond to competing needs.
- Resilient: Highly motivated with the ability to see projects through to completion.
Academic/Other Requirements
- Marketing or Business Studies related degree
- Strong understanding of Microsoft Office (Outlook, Word, Excel and PowerPoint)
- Full Driving License and access to a car is essential.
What We Offer
- A collaborative and supportive team environment.
- Complimentary membership at Corballis Links GC or Elmgreen GC.
- Discount on golf apparel and equipment ordered.
- Complimentary off-peak bay hire, and 50% off food and drink at Swingyard.
- Hybrid working (three days office-based).
- 25 days’ annual leave.
- Additional annual leave days for length of service.
- VHI medical insurance.
- Opportunities for professional development and training.
- Laptop.
- Employee discounts and social events.
- Work on two rapidly growing global travel brands with a strong pipeline of exciting campaigns.
- Be part of a close-knit, high-performing marketing team.
- Clear opportunities for progression as the business expands into new destinations.
- Certified Great Place to Work — a culture of support, ambition, and shared success.
