About Us
Bauer Media Audio Ireland is Ireland’s premier media company and the home of Europe’s leading commercial media brands. Bauer Media Audio Ireland owns and operates a portfolio of media channels with a strong focus on commercial radio and emerging digital media and audio.
The company maintains some of the largest independent radio networks in Ireland and it continues to be one of the fastest-growing radio networks in the world. Our brands include Bauer Media Audio Ireland, Newstalk, Today FM, 98FM, SPIN, Off The Ball, Red FM, iRadio, Beat, Media Central and GoLoud along with Ireland’s largest digital audio platform, audioXi.
Off The Ball is Ireland’s leading radio, digital audio, video, subscription, and social sports network. We create hours of top quality and agenda-setting sports content every week across every major social media platform, the OTB Podcast Network, Off The Ball Breakfast, the Off The Ball radio show on Newstalk, sports bulletins of the Bauer network of radio stations, and on the OTB app as well as building out our network of content for our Off The Ball subscribers.
Newstalk is Ireland’s fastest-growing independent talk radio station in Ireland, with a weekly reach of 869,000 people across 26 counties. Newstalk continues to grow its audience each year and is known across the nation as the independent voice of Ireland, boasting a strong line-up of Ireland’s leading broadcasters. The station is now the country’s second most-listened-to station every day, with 514,000 daily listeners.
Newstalk is also one of the most respected media brands in the country. It has a track record for engaging content and campaigns that have helped to grow its reputation and listenership.
About the Role
Newstalk and Off The Ball are now seeking an experienced Marketing & Events executive to promote and bring to life both brands across all consumer touchpoints. Reporting to the Marketing Manager and working alongside the digital team, this exciting role will focus on developing and delivering creative and impactful marketing campaigns, identifying and amplifying suitable brand partnerships, creating memorable listener experiences and supporting the social media growth strategy.
You will gain vast experience, working across a number of different marketing disciplines, including but not exclusive to PR, events, sponsorship and partnership management and activation, campaign management, media buying and budget management. You will be a confident, enthusiastic team player, collaborating with the Newstalk and Off The Ball teams, as well as the wider Bauer Media.
Both Newstalk and Off The Ball are dynamic, listener focussed, commercial brands, and as the marketing executive you will strive to achieve new levels of listening, both from an FM and digital audience perspective. This is a very exciting time to join the team, with some ambitious plans for 2025 on the horizon.
What you will do:
- Act as brand guardian for Newstalk and Off The Ball, both of which have rebranded in the last year so evolution is a key focus
- Support and implement 2025 marketing plans for both brands
- Creation and delivery of commercial and marketing partnerships including post campaign analysis
- Work closely with our design team to develop creative assets and campaigns for both brands
- Champion the brands, believe in and display passion for them producing best in class marketing campaigns to support them
- Manage events from intimate bespoke events and outside broadcasts to large scale events, campaigns and activations
- Regularly report on activity and performance against agreed KPIs
- Budget management and reporting
- Work with the Marketing Manager in analysing consumer trends, market analysis and marketing best practices to build successful goals and strategies across the year
If the following traits sound like you, you might be the right person for the job:
- You have a broad range of interests and follow current affairs, sport, business, pop culture, social issues and everything in between
- Strong communication skills – both verbal and written
- Eye for detailing, proofreading and sense-checking
- Passionate about your brand and general interest in marketing and advertising
- Outstanding project management skills
- You’re a self-starter and driven by ambition to succeed
- You have the ability to multi-task and work well under pressure and to deadlines
- You’re a passionate marketer with 2-3 years’ experience in marketing with a focus on above-the-line, events and digital campaigns
- Ability to analyse activity effectiveness, deep dive on performances and clearly articulate results to stakeholders
- Metrics-driven marketing mind with a passion for creativity
Our Culture & Rewards
At Bauer Media Audio Ireland we strive to be the most innovative, dynamic and best-in-class media outlet in Ireland. We want more people to spend more time with us. We want to talk to every person in Ireland, every single week, through one of our channels. To make this happen, our team is made up of some of the most passionate and creative people you’ll find. Working here means no two days are the same. The work by its nature is fast-paced, and it can be intense - we work really hard – but we are all here because we truly love what we do.
We are committed to promoting, developing, and facilitating a diverse, inclusive, and equitable workplace culture, and to encourage and support the creation and distribution of content that reflects the diverse audience in Ireland.
Bauer Media Audio Ireland employees believe that the most important thing in creating a happy, respectful workplace culture is to simply act like the kind of person you would like to work with.
About Bauer Media Group
We are a media business focused on creating content that matters to millions of people across Europe. Our offering extends from print and online publishing to audio broadcasting and entertainment, alongside investments in other media related sectors. With more than 500 million copies sold each year, we are one of Europe’s largest Publishers. From women’s and celebrities’ magazines to TV listings to food and special interest, we own some of the most popular publishing brands in Germany, UK, Poland and France – both digital and print. But not only that. Reaching over 61 million listeners weekly, we operate over 150 radio and podcast brands in nine countries, spanning the UK, Ireland, Poland, Slovakia, Denmark, Sweden, Finland, Norway and Portugal. Family-owned in the 5th generation, Bauer Media focuses on the long-term, with a consumer-first mindset that guides us across our diverse portfolio. Our workforce of 12,000 shares a common purpose: to deliver content and services that enrich people‘s everyday lives.
Our Mission
Our mission is to inform, entertain and inspire our customers making each day a little better and supporting them as they organise their lives and discover more. Thanks to our expertise in content and multimedia formats, together with our deep understanding of our audiences, we cut through the noise to deliver products and services that meet the ever-changing needs of our consumers and customers, enriching their daily lives.
Our Purpose
At Bauer Media Group, our Purpose is to enrich everyday life. This Purpose is our reason for being in business. It’s why our consumers buy our products and services. It’s why we come to work every day. It’s at the heart of everything we do and what unites us.
Our Values
Our group-wide company values are Trust, Passion, Excellence and Entrepreneurship. These four values underpin our corporate identity and culture. They are our guide for how we want to work and grow together.
This job closes on 13 June 2025.
Job Types: Full-time, Permanent
Work Location: Hybrid remote in Dublin 2, CO. Dublin
