KASH Beauty are looking for an excellent candidate to manage one of Ireland’s leading beauty websites. The role involves developing and implementing e-commerce strategies, analysing website performance and data, and optimising the overall customer experience.
The person should have several years of experience as an E-commerce manager and experience in the industry is highly desirable.
RESPONSIBILITIES:
- Manage and implement a new website
- Manage all online activity in relation to traffic acquisition, sales, conversion, a/b testing and reporting
- Develop and implement an e-commerce strategy in order to improve website performance overall
- Work with developers to implement any changes needed throughout the website
- Work with the wider marketing team in order to improve quality and traffic acquisition
- Work with retailers to set up and optimise listings on their websites.
- Research market in order to discover new trends and technologies in order to improve website performance
- Analyse various data in order to deliver data driven strategies in order to deliver top performance and achieve KPIs
- Oversee or directly manage digital marketing channels across PPC, SEO, Display, affiliates, email marketing and social media
- Develop content calendar and oversee website uploads and landing pages development
- Report on performance
- Ad Hoc
SKILLS, KNOWLEDGE AND EXPERIENCE:
- Minimum 3 to 5 years’ experience in a similar role
- Bachelors’ degree in Digital Marketing or related field.
- Knowledge of implementing digital marketing concepts such as PPC, SEO, social media, display and affiliate channels.
- Confidence in developing and overseeing retail and eCommerce-focused digital marketing strategies.
- Excellent understanding of UX, web design, customer flow and web analysis.
- Confidence in traffic analysis, reporting tools and optimisation.
- Knowledge of Attribution modelling, website speed optimisation, A/B testing, conversion management, sales journey optimisation, traffic analysis and reporting tools.
Please include a cover letter with the application.
Job Type: Full-time
Pay: €50,000.00-€60,000.00 per year
Benefits:
- Company events
- Company pension
- Employee discount
- On-site parking
- Work from home
Work Location: In person