This is 12 months secondment / fixed term contract role.
Commercial Effectiveness (CE) is evolving in how we partner with the business. We are moving closer to an integrated customer approach and starting to harness the power of Gen AI, data and technology to ignite experiences that matter to patients, customers and GSK. We are a diverse team of cross functional talent who are creative, innovative, and accountable for impact.
The Head of Commercial Effectiveness (CE) is responsible for leading the CE team, ensuring the efficient and compliant execution of commercial effectiveness activities with a focus on driving business performance and growth by leveraging data-driven insights and innovative strategies to enhance market competitiveness and achieve organisational goals. This role involves strategic leadership, team management, and collaboration with local, regional, and global teams to drive success and alignment with GSK priorities.
We create a place where people can grow, be their best, be safe, and feel welcome, valued and included. We offer a competitive salary, an annual bonus based on company performance, healthcare and wellbeing programmes, pension plan membership, and shares and savings programme.
We embrace modern work practises; our Performance with Choice programme offers a hybrid working model, empowering you to find the optimal balance between remote and in-office work.
Discover more about our company wide benefits and life at GSK on our webpage Life at GSK | GSK
In this role you will
- Challenge the business’ use of resources to further leveraging and drive performance.
- Collaborate with the Lead Team to define commercial strategies grounded in data-driven insights, offering comprehensive analysis on resource allocation, competitor dynamics, market data, risks, and opportunities to support informed decision-making.
- Develop and coordinate an appropriate capability plan for commercial to enhance understanding of market dynamics, insights generation, launch readiness, etc. to inform strategic decisions.
- Ensure rigorous tracking and monitoring of sales performance, benchmarking against external market standards. Introduce and integrate external best-in-class practices in business analytics to empower leaders to adopt and leverage these methodologies effectively.
- Ensure appropriate key performance indicators (KPIs) and data for priority brands are in place and provide insights to senior management.
- Ensure consistent approach for launch readiness across all Therapy Areas to deliver best in class launches.
- Be accountable for local performance meetings, country performance reviews, Market Visit coordination and brand planning cycle.
- Develop and drive the strategic direction of the CE team by partnering with local business units to understand and address their needs and challenges, while collaborating with global and regional teams to ensure alignment with GSK priorities where appropriate
- Accountability for effective and compliance deployment of the Salesforce Incentive Scheme.
- Act as the Performance Lead for Ireland within the regional team, serving as the point of contact for Area for market requests.
- Lead high-complexity projects within the Commercial Effectiveness space and across the Enterprise as required based on business needs.
Why you?
Basic Qualifications & Skills:
We are looking for professionals with these required skills to achieve our goals:
- Bachelor’s Degree.
- Strong background in business analytics.
- Experience in developing and driving strategic directions within a commercial effectiveness or similar department.
- Proven ability to define and implement commercial strategies based on data-driven insights.
- Experience overseeing operational activities to ensure efficiency and compliance within a commercial effectiveness or similar department.
- Demonstrated ability to lead and deliver high-complexity projects.
Preferred Qualifications & Skills:
Please note the following skills are not necessary, just preferred, if you do not have them, please still apply:
- Experience in the pharmaceutical or healthcare industry is highly desirable.
- Proven track record of collaborating with cross-functional teams.
- Experience in leading and managing a diverse team.
Closing Date for Applications – 27 July 2025 (COB)
Please take a copy of the Job Description, as this will not be available post closure of the advert.
When applying for this role, please use the ‘cover letter’ of the online application or your CV to describe how you meet the competencies for this role, as outlined in the job requirements above. The information that you have provided in your cover letter and CV will be used to assess your application.
GSK remains committed to achieving bold commercial ambitions for the future. By 2031, we aim to deliver £40 billion in annual sales, leveraging our existing strong performance momentum to significantly increase our positive impact on the health of billions of patients globally. Our Ahead Together strategy is centred on early intervention to prevent and alter the course of disease, thereby protecting people and supporting healthcare systems.
Our diverse portfolio consists of vaccines, specialty medicines, and general medicines.
Through continuous innovation and a dedicated focus on scientific and technical excellence, we strive to develop and launch new, groundbreaking treatments that address critical health challenges.
Why GSK?
Uniting science, technology and talent to get ahead of disease together.
GSK is a global biopharma company with a special purpose – to unite science, technology and talent to get ahead of disease together – so we can positively impact the health of billions of people and deliver stronger, more sustainable shareholder returns – as an organisation where people can thrive. We prevent and treat disease with vaccines, specialty and general medicines. We focus on the science of the immune system and the use of new platform and data technologies, investing in four core therapeutic areas (infectious diseases, HIV, respiratory/ immunology and oncology).
Our success absolutely depends on our people. While getting ahead of disease together is about our ambition for patients and shareholders, it’s also about making GSK a place where people can thrive. We want GSK to be a place where people feel inspired, encouraged and challenged to be the best they can be. A place where they can be themselves – feeling welcome, valued, and included. Where they can keep growing and look after their wellbeing. So, if you share our ambition, join us at this exciting moment in our journey to get Ahead Together.
GSK is an Equal Opportunity Employer. This ensures that all qualified applicants will receive equal consideration for employment without regard to race, color, religion, sex (including pregnancy, gender identity, and sexual orientation), parental status, national origin, age, disability, genetic information (including family medical history), military service or any basis prohibited under federal, state or local law.
We believe in an agile working culture for all our roles. If flexibility is important to you, we encourage you to explore with our hiring team what the opportunities are.
Should you require any adjustments to our process to assist you in demonstrating your strengths and capabilities contact us on [email protected] or 0808 234 4391. The helpline is available from 8.30am to 12.00 noon Monday to Friday, during bank holidays these times and days may vary.
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