Business Development Lead

About the role:

We’re looking for a high-performing Business Development Lead to supercharge our inbound and outbound pipeline generation. You’ll be responsible for developing and executing smart, strategies that engage decision-makers and convert MQLs into high-quality opportunities.

As a senior member of the growth function, you’ll collaborate closely with Marketing and Sales and use cutting-edge tools
to work smartly.

This is a hands-on, player-coach role, perfect for someone who thrives at the intersection of sales, technology, and strategy.

Main Responsibilities:

• Personally engage and qualify inbound and outbound leads using LinkedIn, Warmly, HubSpot, and other tools to consistently meet individual opportunity creation targets.

• Coach and support the team in executing smart outreach strategies, leveraging personalization, AI-assisted messaging, and social selling to hit collective pipeline goals.

• Design, document, and refine outbound playbooks and cadences to ensure scalable, repeatable success.

• Collaborate closely with Marketing to align messaging, optimize campaign follow-up, and provide actionable feedback on lead quality and conversion trends.

• Continuously analyze performance data to optimize tools, messaging, and workflows across the team.

• Own team reporting, track and report weekly, monthly, and quarterly KPIs and SAO performance to Sales and Marketing leadership.

• Lead, train, and develop Market Response Executives, providing hands-on coaching, skills development, and structured onboarding for new hires.

• Conduct regular performance reviews, setting clear goals and development plans for each team member.

• Motivate and inspire the team to meet and exceed targets, fostering a culture of accountability and continuous improvement.

• Proactively identify new processes, tools, and techniques to improve outreach efficiency and pipeline generation.

• Act as the voice of frontline outreach, bringing campaign insights back to Marketing for continuous improvement of lead generation efforts.

Experience:

• 3+ years in a BDR/SDR/Inside Sales role, with at least 1 year in a leadership or mentoring capacity.

• Proven track record of hitting or exceeding opportunity creation targets.

• Strong experience using HubSpot (or equivalent CRM), LinkedIn Sales Navigator, and outreach automation tools.

• Familiarity with tools like Warmly, Cognism, Lusha, Apollo, or similar is a plus.

Skills & Mindset:

• Passionate about tech, modern sales methods, and AI-powered selling.

• Naturally curious, analytical, and data-driven.

• Excellent communicator, both written and verbal.

• Comfortable building and running inbound/outbound cadences from scratch.

• Confident in giving feedback, coaching, and motivating others.

• Highly organized and self-directed with strong time management.

Education:

• A relevant degree, or relevant experience

Bonus Points for:

• Experience in B2B SaaS Sales or technology sales

• Experience in using AI to for scaling outreach

What we offer:

• A fast-paced, innovative, and supportive work environment.

• The chance to shape and scale a modern revenue engine.

• Access to the latest tools in AI, automation, and sales tech.

• Ongoing coaching, development, and leadership opportunities.

• Competitive salary + performance-based incentives.