There has never been a more exciting time to join the world of mobility! The automotive industry will change fundamentally by 2030: electric drive and fully-networked transportation with autonomous drive will determine how we move around in future. With the Group strategy "NEW AUTO – Mobility for Generations to Come", the Volkswagen Group is a significant driver of this transformation.
Volkswagen Group Ireland (VGIE) is wholly owned by Volkswagen AG, the largest automotive company in the world with many of the most iconic automotive brands. In Ireland, we are the national sales company of six brands - Volkswagen, Audi, Skoda, SEAT, CUPRA and Volkswagen Commercial Vehicles. Our combined share of the Irish automotive market is 25%.
National Marketing Communications Manager
The Audi Brand is attractive, sophisticated and technically advanced.
Audi Ireland are recruiting for a National Marketing Communications Manager.
Reporting directly to the Head of Marketing and Customer Experience (Cx), the successful candidate will be responsible for a number of key tasks including but not limited to the following:
- Campaign Management
- Create & activate annual marketing plans, in line with the brand strategy
- Approve and oversee creative development
- Brief media agency & manage media planning
- Monitor ongoing performance
- Event Management
- Oversee dealer conferences, launches, national shows & exhibitions from concept to end
- Dealer Marketing
- Develop assets for dealer use
- Build marketing community within the network & provide brand support
- PR
- Manage the Press fleet & bookings
- Attend press launches
- Maintain relations with journalists
- Budget Management
- Forecast marketing spend
- Monitor annual spend for the department
The successful applicant will have:
- Relevant 3rd level degree qualification and experience
- Good knowledge of the motor industry & commercial awareness
- Strategic approach to tasks & creative thinker
- Ability to work with the dealer network and headquarters
- Excellent communication, written, verbal, interpersonal and presentation skills
- Strong organisation skills with an ability to work under pressure and meet deadlines
- Ability to be a team player but also be able to work on own initiative demonstrating 'ownership'
- Digital marketing experience
- PR & Event management experience
- Budget management
Applications close 5pm Tuesday 9th of September 2025.
Fair Processing Notice
Where your application relates to a role at Volkswagen Group Ireland Limited ('VGIE'), VGIE will be the data controller in that regard, and your personal data will be processed for the purposes of your job application. Your personal data is processed in line with VGIE's legitimate business interests as a data controller, as the lawful basis. Where you have applied for a role with a dealer, that dealer will be the data controller in respect of your application. Your personal data will only be held for a period of 60 days, once a decision has been made on your application. VGIE is an equal opportunities employer and does not discriminate against race, gender identity or expression, age, colour, marital status, religion, sexual orientation, genetic information, or any other characteristic protected by applicable laws, and regulations. You have a number of rights as a data subject – to exercise them e-mail privacy@vwgi.ie. For all further information on how your personal data is processed, read our Candidate Privacy Notice.